Category : Business

Branding Business Conversion

How To Get Interviewed Every Day During Your Launch

how-to-get-media-interviews

If there is one hindering factor to the success of a launch for an online course, event or coaching program it is – Attention. How many eyeballs can you get watching your launch. There are other factors such as copywriting, the offer, the timing, the sequence and so on. However, nothing begins until people see your launch. There are many ways to generate attention for your launch. This can range from advertising, to content, to giveaways all the way to joint venture partners. While these are great options they do require you to manage the process, usually daily. If it […]

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Business Conversion

5 benefits of doing a “LAUNCH” over a “FUNNEL”

funnels-are-not-always-the-answer

In the world of internet marketing and generating sales for your next event, coaching program or online course it wouldn’t come to a surprise that you may need to build yourself a funnel. A way to attract customers through a lead magnet, qualify them, adds value and converts them at will. And don’t get me wrong, I’m a big fan of funnels. I’ve got a track history for creating several original funnels from the ground up that haven’t been done before with outstanding results. I LOVE FUNNELS. However I also love launches and depending on the type of live event, coaching program […]

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Business Conversion

Facebook Advertising – Which Hour Converts More?

when-to-advertise-on-facebook

When was the last time you were awoken at 3 am and you made a life altering decision? Hopefully, not too often. However I’m currently witnessing a trend of many entrepreneurs simply running their adverts on 24 seven “hands free mode autopilot mode”. If you really want to optimize your Facebook advertising to generate the biggest bang for your bucks, you need to be paying attention to what times convert best. While Facebook is a massive source of traffic and there is an “unlimited” source of it, simply advertising 24 hours a day doesn’t mean that you’re going to generate […]

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Business Conversion Email Marketing

10 Elements To Create A ‘Golden Touch’ Lead Magnet.

10-Steps-To-Create-A-'Golden-Touch'-Lead-Magnet

Lead magnets are needed to grow any online business. They provide the business with the ability to capture new prospects and begin building a relationship with them. However not all lead magnets are equal. There’s a fine line between providing pure crap and actually giving value in terms of a result. Below are my thoughts on what creates a golden touch lead magnet. A lead magnet what when people opt-in for, they are inspired, uplifted and more likely to take action on your next request within the funnel. 1) It has to be incomplete. Too many people try to “deliver the […]

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Business Conversion Email Marketing

How To Get An Extra 35% – 50% Total Opens On Your Email Marketing

How-To-Get-An-Extra-Total-Opens-On-Your-Email-Marketing

This is how I go about generating an extra 35 – 50% of total opens using Get Response through a tactic I call “Re-Targeting Emails”.  

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